Introduction: Understanding the Opencart 4 VersionOpencart is an advanced and powerful e-commerce platform designed to help businesses create and manage their online stores. With Opencart version 4.0.2.0, users can easily set up an e-commerce store with a few clicks of the mouse. It also provides us..
In today's digital age, e-commerce has become an increasingly popular way for consumers to purchase products and services online. However, with the growing popularity of e-commerce comes increased competition among businesses looking to attract and retain customers. To stay ahead of the competition,..
A Forbes article predicts eCommerce growth of up to $6.913 trillion by 2024. As marketers, we all know this number will only increase from here. So, if you are trying your hand at eCommerce, you are on the right path. You may or may not have a physical store, but you must have an eCommerce si..
Image by Pavel Danilyuk on Pexels The direct-to-customer industry is indeed the fastest-growing trade in the shortest period. This market breakthrough led to rapid technological developments and shifts in shopping preferences and customer expectations. This change also significantly improved pe..
The rise of eCommerce has brought many advantages to retail consumers, including convenience, accessibility, and affordability. However, it has also exposed businesses to new threats and risks. In today's digital age, hackers and malicious actors have access to sophisticated tools and techniques tha..
Website visibility on Google is crucial for eCommerce stores, as more than half of all purchases begin with a search. Unsurprisingly, having your website appear on the first page of Google's search results can directly affect your profits. However, with so much competition, it might sound like a dau..
Shopping cart abandonment can be one of the most frustrating metrics for an ecommerce business owner. If your abandoned cart rates are increasing, you may want to take a closer look at your checkout process. An optimized checkout should require..
Image by mohamed Hassan from Pixabay If you’re in the ecommerce business, then you know that getting organic search traffic is a must. Often times, we hear about SEO and it sounds like an overwhelming process. However, if you break down the components of ecommerce SEO into small managea..
Content marketing is one of the most potent tools that digital marketers have at their disposal. It’s particularly popular with ecommerce brands. If you are an ecommerce business, you will probably find that your competitors are already using the technique.But what is content marketing? We..
TikTok has a one-of-a-kind shopping culture, called Community Commerce. This is creator-driven, word-of-mouth marketing that's powered by the community's ability to make brands and products take off quickly. This is because a majority of TikTok users report feeling entertained when they use the plat..